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dr. IM (Izabela) Derda

Biography

Izabela Derda, Ph.D., is an Assistant Professor in Media & Creative Industries at the Media & Communication Department.

She has a strong background in media practice, holding an M.A. in Film and TV Producing from Polish National Filmschool in Lodz and a certificate in Business and Management of Entertainment from UCLA, Los Angeles.

Izabela's research focuses on innovation in creative industries, specifically on how emerging technologies shape co-creative practices and their dynamics. Exploring media as a practice, she investigates not only changes in media production and audience engagement but also studies them as a network that integrates humans and technologies.


She co-leads the ERMeCHS research cluster, Value in Creative Economy (ViCE), and is a member of SSH-Breed Sectorplan themes on the Digitalization and platformization of work processes and products and Digitalisation, new ways of working, and the new employee.


Izabela is also a multi-award-winning media producer, advertising expert, and speaker. She has participated in numerous panels and served as a jury member at major advertising festivals worldwide, including Cannes Lions, Cristal Festival, Eurobest, and Clios Awards, among others.
Additionally, she serves on the advisory board of the SXSW Pitch start-up competition.

Erasmus School of History, Culture and Communication

Assistant professor | Department of Media and Communication
Email
izabela.derda@eshcc.eur.nl

More information

Work

  • Izabela Derda & Domnica Predescu (2025) - - Museum Management and Curatorship - doi: -
  • Izabela Derda (2023) - - doi: -
  • Izabela Derda (2023) - - Convergence: The International Journal of Research into New Media Technologies, 30 (5), 1596-1609 - doi: -
  • Izabela Derda (2023) - - doi: -
  • Izabela Derda (2023) - - Creative Industries Journal, 16 (3), 265-280 - doi: -
  • Izabela Derda, Pedro Russo, Ezgi Arifoghlou, Micky Wouters, Tim Smit, Paul Hartwig, Wim Verveen, Patrick van Rietschoten & Simon Csoma (2022) -
  • Izabela Derda (2022) - -
  • Izabela Derda, Tom Feustel & Zoi Popoli (2021) - - The International Journal of Creative Media Research, (7) -
  • IM (Izabela) Derda, Pedro Russo, Zoi Popoli & Tom Feustel (2021) - -
  • Zoi Popoli & Izabela Derda (2021) - - Museum Management and Curatorship, 36 (4), 384-402 - doi: -

    • Izabela Derda (2023) - Sensory Experience as Interaction Data in Exhibition Spaces (Speaker)
      Activiteit: Oral presentation › Academic
    • Izabela Derda (2022) - Reconsidering interactions in a physical museum visitor journey (Speaker)
      Activiteit: Invited talk › Professional
    • IM (Izabela) Derda (2021) - Hogeschool Leiden (Visiting researcher)
      Activiteit: Visiting an external academic institution › Academic
    • IM (Izabela) Derda (2021) - Co-creating experience (Organiser)
      Activiteit: Organising and contributing to an event › Academic
    • IM (Izabela) Derda (2021) - Co-creating experience (Participant)
      Activiteit: Organising and contributing to an event › Academic
    • IM (Izabela) Derda (2021) - Hogeschool Leiden (Visiting researcher)
      Activiteit: Visiting an external academic institution › Academic
    • Izabela Kurczewska (2019) - Spreadability, circulation and distribution (Speaker)
      Activiteit: Oral presentation › Academic
    • Izabela Kurczewska (2015) - Putting distribution at the heart of branded content startegy (panel) (Speaker)
      Activiteit: Oral presentation › Professional
    • Izabela Kurczewska & J Feldman (2014) - Fans Passions Brands - Football Fans' Logics of Engagement (Speaker)
      Activiteit: Oral presentation › Professional

    Year Level
    MA, MA, MA, MA, MA
    Year
    2024
    Course Code
    CM5050

    Year Level
    MA, MA, MA, MA, MA
    Year
    2024
    Course Code
    CM4304

    Year Level
    MA, MA
    Year
    2024
    Course Code
    CM4307

    Level
    BA-2
    Year Level
    BA-2
    Year
    2024
    Course Code
    CM2011

    Year Level
    MA, MA, MA, MA, MA
    Year
    2024
    Course Code
    CM5000

    News regarding dr. IM (Izabela) Derda

    Dr. Izabela Derda ontvangt beurs voor aankomend onderzoeksproject: ‘Let’s be’

    Dr. Izabela Derda heeft voor haar volgende onderzoeksproject de KIEM GoCI beurs van de NWO (Nederlandse Organisatie voor Wetenschappelijk Onderzoek) ontvangen.
    Blond woman looking into camera

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